Ever walked into a room and felt like the walls were telling their own quiet stories? That’s the real power of wallpaper—not the plain, mass-produced rolls from giant chain stores, but the kind that breathes life and personality into a space.
In a time when everyone seems hooked on safe neutrals and fast peel-and-stick options ordered online, there’s something deeply satisfying about discovering those small, passionate shops that feel like well-kept secrets. I’ve always loved wandering into places like these; they take me back to childhood afternoons spent poring over pattern books, imagining entire worlds built from florals and geometrics.
If you’re ready to move beyond generic decor and want walls that actually spark joy (and compliments), come along. Here are eight truly special wallpaper shops worth seeking out—some with charming physical spaces, others shining brightest online. Each one brings its own character, history, and creativity to the table.
Senwall Coverings – Singapore’s Premier One-Stop Wallpaper Destination
Nestled in the heart of Singapore at Kaki Bukit, Senwall Coverings stands out as a true hidden gem for anyone serious about transforming their walls. This established wallpaper shop boasts an incredible collection of over 10,000 designs sourced from top international houses in Europe, Korea, Japan, and the USA, alongside their own trendy in-house custom options.
What truly sets it apart is the sheer variety—from lush botanicals and timeless classics to contemporary textures, kids’ patterns, and stunning custom murals. They go beyond basic wallpaper, offering concrete-effect panels, interior film stickers, and more, all with a focus on durability, quality, and features like water resistance and antibacterial properties.
The showroom is a browser’s paradise, with knowledgeable staff ready to guide you, plus professional installation services that take the stress out of the process. I’ve heard from friends who’ve visited that flipping through their sample books feels like uncovering endless inspiration. Whether you’re after affordable everyday options or luxury statements, Senwall makes it easy to find something perfect. Visit in person for the full experience, or explore online—prices vary widely to suit different budgets, making it accessible yet premium.
Chasing Paper – Brooklyn’s Playful Peel-and-Stick Pioneer
Tucked away in Brooklyn, Chasing Paper feels less like a store and more like a creative hub. Started by a designer frustrated with lackluster options, this spot focuses on high-quality removable wallpaper that doesn’t sacrifice style.
What makes it special? Their artist collaborations produce patterns you won’t spot anywhere else—soft, hand-painted-looking florals, retro-inspired stripes, even subtle textural prints that mimic grasscloth.
I once used one of their faux linen designs in a cramped home office, and it instantly made the room feel larger and more intentional. If you’re near New York, keep an eye out for their pop-up events. Otherwise, the website is beautifully curated, almost like strolling through a gallery. Prices start around $40 per panel, and the renter-friendly nature means you can experiment freely.
Spoonflower – A Global Artist Marketplace in North Carolina
Headquartered in Durham, North Carolina, Spoonflower is the ultimate destination for one-of-a-kind designs. It’s not just a shop—it’s a platform where thousands of independent artists upload their work, giving you access to patterns no big brand could ever dream up.
Think quirky retro diners, dreamy abstract galaxies, or delicate botanical sketches, all customizable in scale, color, and substrate. A close friend once turned her own watercolor illustrations into custom wallpaper through Spoonflower, and the result was breathtaking.
They print on demand with eco-friendly water-based inks, minimizing waste. You can visit their HQ for occasional workshops, but the real magic happens online. At roughly $7 per square foot, it’s surprisingly accessible for such unique work.
Rifle Paper Co. – Whimsical Florals from Winter Park, Florida
What began as a beloved stationery brand has blossomed into a wallpaper collection that’s pure enchantment. Anna Bond’s signature illustrated style—oversized peonies, woodland creatures, and charming cityscapes—brings a storybook charm that’s both playful and elegant.
Their Winter Park shop is a delight if you’re in the area, packed with coordinating fabrics and gifts. Online, generous sample options let you test before committing.I helped a sister choose a soft juniper forest print for her nursery, and it created the coziest, most magical atmosphere. Rolls start around $65, a worthwhile splurge for patterns that feel timeless yet fresh.
Morris & Co. – Timeless British Heritage
For anyone drawn to history and craftsmanship, Morris & Co. is pure gold. Founded on William Morris’s Arts and Crafts principles, their archive designs—like the famous Strawberry Thief or scrolling acanthus leaves—have adorned homes for over a century.
The traditional printing methods keep colors rich and authentic, far superior to modern reproductions. I’ve seen their patterns paired with dark wood paneling in older homes, blending past and present seamlessly.
The London showroom is worth a pilgrimage if you’re in the UK; otherwise, they ship worldwide. Expect to invest around £80–£120 per roll, but you’re buying a piece of design history.
Hygge & West – Cozy Modern Patterns from Minneapolis
True to its name, Hygge & West delivers that warm, inviting Scandinavian feel with a contemporary twist. Their artist collaborations yield bold yet balanced designs—think moody florals, playful geometrics, even subtle nods to classic arcade games.
The patterns work beautifully in both tiny apartments and spacious homes. I once used their deep charcoal floral in a narrow hallway, and it turned a pass-through space into something dramatic and welcoming.
No brick-and-mortar store, but the website offers excellent room visualizers. Double rolls run about $150–$200, reflecting the thoughtful design and quality paper that’s surprisingly easy to install.
Eskayel – Artistic, Eco-Conscious Luxury in Brooklyn
Shanan Campanaro’s Eskayel line draws inspiration from travel, nature, and fine art, resulting in almost painterly wallpapers—swirling watercolor effects, lush jungle scenes, and subtle ombre gradients.
Everything is produced with sustainable, non-toxic inks, and a portion of proceeds supports environmental causes. The Brooklyn studio offers appointments for an intimate shopping experience, though the online tools are impressively helpful.
I used one of their watery abstract designs in a bathroom remodel, and it instantly evoked a serene spa vibe. Pricing starts around $10 per square foot—an attainable luxury for conscious design lovers.
Relativity Textiles – Global Stories on Your Walls
Based in Chicago, Relativity Textiles weaves cultural narratives into modern patterns, drawing from African textiles, Asian motifs, and Indigenous designs worldwide. Founder Erin Minckley collaborates with artisans and interprets traditions respectfully, creating wallpapers rich with meaning.The small-batch approach ensures exclusivity; you won’t see these prints everywhere. Their showroom invites tactile browsing, and swatches make online ordering confident. Rolls typically range $180–$250, ideal for those who want decor that tells a deeper story.
These eight shops remind us that choosing wallpaper can be an adventure—whether you’re stepping into a charming showroom or exploring curated collections from your sofa.Each offers something the big-box stores simply can’t: soul, originality, and that rare spark of discovery.
Next time you’re ready to refresh a room, skip the obvious choices and seek out one of these hidden gems. Your walls deserve a little magic—and chances are, you’ll find exactly the pattern that makes your space feel unmistakably yours.